Lotus have shown the Tesla route for customer purchasing which works fine for daily cars but cars purchased with a passion, the buying experience is diluted and I don’t think works. This is part of the upset I would say. Then Lotus decide to appeal to a wider market but under deliver in terms of quality and customer service then increased the the cost of disappointment :-). It’s not like the story gets any better, just keeps giving customers more reasons to cancel.
I do think Emira could be a great car, after all it’s built on a proven base, all they had to do was change the body style, make it a little more useable as a daily and instal some modern reliable infotainment. It’s fair to say they launched into a difficult period and £2k uplift if I understand correctly, isn’t a large amount in my view, but it does represent the last straw for many.
I ask myself, would I order another and if they sort out the various minor issues experienced by some and start to deliver cars in a timely fashion at a known cost, then possibly.
Odd, as when old Lotus had no money and were the butt of most car enthusiasts jibes, they were capable of delivering fabulous cars when they said they would and at a cost that was quoted. Expansion really hasn’t gone well has it.
Trevor.